Have you noticed that some posts in Facebook groups get a whole lot more reach than others? This is typically it is because these posts are getting more engagement, which signals to Facebook that this is a post people like, so they recommend it to more people.
You might be wondering, “How do I increase my engagement on social media and reach more parents that are ready to buy?”, and that is exactly what we will be going over in this email.
1. Ask questions about homeschooling.
You can ask questions about homeschooling in Facebook groups. Once people reply, you can ask more questions in the comments to keep the conversation going. More comments = more reach!
According to Facebook’s Head of the News Feed, “Posts that generate conversation between people will show higher in News Feed.”
2. Add a lead magnet
Offer a special coupon code or a freebie for everyone who comments on your post. Make sure to include a link in your post, so our moderators can proof your post.
3. Add more images
You should add a picture or video to every post, this helps make your post grab people's attention when they are scrolling on Facebook.
TIP: After you publish your post, make sure that Facebook is showing the images full size and no important information is cropped out. If in doubt, delete the post and share it again with a different image.
4. Facebook Live Class
Teach through a free Facebook Live class. You can host a live video on your page, in your group, or ask other homeschooling groups if they would like you to share a free class. You can do a craft, share a presentation, or do an activity with homeschooling families live. This gives you a chance to share your tips and tricks on how to use your curriculum.
5. Be consistent
Posting consistently is very important, since more recent posts will show first in your potential customers' news feed.
REMINDER: When you post to our group, please remember to include the price and a link to your product. This is essential because we proof every post in the group.
Getting more engagement on Facebook is possible with the right strategy. From using photos to creating interactive posts, there are a variety of methods you can use to get more likes, shares, and comments.
Now that you have the knowledge, it's time to start increasing your post engagement!
Teach a Facebook Live Class in our group of 90k+ members for only $50
Are you interested in advertising your homeschool program to a larger audience? We are looking for homeschool printable makers, tutors, and curriculum providers to share live classes in our group!
We include a mention of your live class in our weekly newsletter, blog, and YouTube channel.
